Using Testimonials To Рromote a Сompany

Author: Fusion Studios |

A good testimonial video can help companies increase the participation of it’s employees in extracurricular activities, benefits as well as internal reward programs.

Companies use videos testimonials to bring awareness to it’s employees about program that are offer for the benefit of the employee but that they are not taking advantage of. Sometimes employees don’t know about these programs and a great way to introduce tham to the utilization of these programs is with a video having other employess that already know about the program, have used it and are happy to share their experience on camera.

Some popular programs that could be communicated through testimonial videos are:

Employee Discount

Mаnу соrроrаtiоnѕ are recognizing the benefits оf оffеring thеir employees access to great diѕсоuntѕ аnd corporate реrkѕ on рrоduсtѕ аnd ѕеrviсеѕ thеу normally buу anyway. A fаѕt-grоwing trеnd аmоng US corporations iѕ tо рrоvidе what аrе rеfеrrеd to аѕ еmрlоуее diѕсоunt рrоgrаmѕ, оr еmрlоуее diѕсоunt inсеntivе ѕоlutiоnѕ, fоr еmрlоуееѕ. The рurроѕе оf оffеring thе employee diѕсоunt орроrtunitу iѕ tо сrеаtе grеаtеr еmрlоуее satisfaction аnd rеtеntiоn. Thе rеаѕоn many соmраniеѕ are uѕing thiѕ rоutе tо hеlр build employee lоуаltу iѕ that it is gеnеrаllу оnе оf thе mоrе соѕt-еffесtivе еmрlоуее реrkѕ that a соmраnу саn оffеr.

Emрlоуее can have the opportunity to share their experience with this program and therefore create awareness within the organization.

Company Health programs

A lot of companies are taking a different approach towards health benefits where they reward people who are active and take advantages of preventive programs such as going to the GYM, not smoking, walk around the building during breaks and more.

A great way to motivate employees take adventage of these preventive program is to invite other employees that are using these programs to share their experience and why is a good idea to be part of the programs. Some of these pregrams reward it’s participants with extra cash, days off, and of course the satisfaction of feeling good.

The photo in this post is the behind the scenes of a testimonial video we produced for the Wyndham resort Worlwide. They invited a couple of employees to talk about a reward program. The program consist in referring friends, family or anyone to book their next event whether be a family reunion, wedding or corporate evetn anat any of wyndham facilities. The reward would be a bonus check with a percentage of the actual booking.

All of the employees that were interview had already taken advantage of this program and wanted to share it with everyone else within the organization.