Ten Questions To Ask A Video Production Company

If you’re looking for a storytelling and video production company in Orlando, Florida, to create vibrant and exceptional video content to reinforce your brand and products, it’s crucial to pick a reliable agency with high standards. After all, the end product will be a direct reflection of your business. Therefore, it’s essential to choose a video production company that you can trust to create a video that shows your products and services in the best light and captivates the audience.

If you’ve never worked with a production company or created a video before, you may not know where to start or what company to choose for your business. To make the whole process easier for you, we’ve outlined ten valuable questions to ask a potential video production company before hiring them.

During your initial consultation, ask these questions to help you understand if this company is the right fit for you and capable of producing a video that will help your business with marketing.

1. What kind of video should I use to attract more clients?
You want a video production company that identifies which type of videos should be used to get a real return of investment by acquiring more customers. A knowledgeable company will study the audience and understand what will help capture their attention.

2. Can you tell me how much it costs to create a promotional video about my company and what we do?
The cost of outsourcing video production can vary greatly depending on the agency you choose and the size of your project. For example, a full-service video production rate can run anywhere between $1,500 and $300,000. That’s an enormous margin that can be a little difficult to wrap your head around. At the end, It will depend on what you are willing to spend and the look you want to go for (simple vs. Hollywood style)

3. How many videos do I need to promote my business?
Building a regular audience for your videos isn’t easy, but it can give your business prospects a big boost. Creating new videos regularly is an effective way to help potential customers or clients connect with your business.

4. How long does it take to edit a video?
Post-production typically takes 2 to 3 weeks and involves editing hours of footage down to mere minutes and developing the video’s motion graphics and/or 3D animation.

5. Why are testimonial videos important?
Testimonial videos allow your clients to see other people talk about your products, giving an honest and unscripted opinion. It puts a face to your business and gives your brand the credibility it needs within your target group.

6. What does the video cost include?
When choosing a video production company to work with, there are some minor variables that can affect the price. However, for the most part, big video production companies offer packages with fixed prices.

7. When should I use green screens in my videos?
Shooting with a green screen involves filming people in front of a green, solid, well-lit background and also adding visual effects or backgrounds in the editing process. It can be game changers for creating live-motion projects involving custom backgrounds or for compositing in special effects.

8. Should I use real actors in my videos, or should it be my employees or me?
Every type of video will have its own requirements, so it’s best to consider actors or employees depending on what the context is. At the end of the day, it really depends on what style you want your corporate video to portray, although, working with actors can be more effective as long as there is a script they are following.

9. How do I make my videos look more professional?
To create a video that will be more professional and appealing, you will need the right scripting and filming content for your video marketing strategy. You can then use these videos to promote your product, explain your services to new customers, or post them on your blog or social media.

10. I’m creating a live event; should I create video highlights of the event?
Video highlights are much more engaging, dynamic and prompt a higher intent to register. They show your audience exactly what to expect from the event.

Want to get started with a storytelling and video production company in Orlando, Florida, dedicated to creating valuable, high-quality video content? Then reach out to us at Fusion Studios. We’re a team of passionate individuals who specialize in creating award-winning projects, and our services include commercial video production, corporate film, mini-documentaries, web commercials, and time-lapse photography.

We serve clients across Orlando, Winter Park, Lake Buena Vista, Kissimmee, Lake Nona, and Lake Mary. We also cover Windermere, Longwood, Altamonte Springs, Winter Garden, Clermont, Florida, and all of the USA.

Get in touch with us today!

Reach out to Fusion Studios today to get started on your video project or, click here to learn more about the services we provide. To get in touch with us, please click here or call us at (800) 997-5060 or email us at info@fusionbros.com.